Investment Tips - Champagne - 30. November 2022

Extremely Rare, Highly Sought After: Jacques Selosse Millesime Available For investment

Selosse tops Champagne with Krug and Salon, and while the world is economically uncertain, there is much in favour of champagne investment. Read more about the potential here.

“The magic man from Avize has swiftly become Champagne's cult grower number one, after having been chosen as France's top winemaker in all categories by the magazine Gault Millau in 1994 […] Thanks for existing Anselme!” – Richard Juhlin

The man who is the object of Richard Juhlin's enthusiasm is Anselme Selosse, who revolutionised his parents' champagne company Jacques Selosse. And in fact, Juhlin also says that Anselme is his favourite winemaker as well as the most original winemaker in Champagne.

Sommeliers, wine connoisseurs and champagne lovers all agree, which has placed Jacques Selosse as one of the most sought-after producers in Champagne. Something that is also manifested in Selosse jumping from position number 36 on Liv-ex's Power 100 2021 list to number 11 on the 2022 list, representing the most powerful wines on the secondary market. A 2022 list where there are only nine Champagnes in the top 100!

Jacques Selosse's vintage Champagne, Grand Cru Millesime, is now available for investment. It is only produced in around 4,000 bottles per vintage, which is why it is notoriously difficult to source even at release. This is also why, only twice before, you have had the opportunity to invest in Jacques Selosse through RareWine Invest. Now the opportunity is finally here again. 

★★★★★ Jacques Selosse - Champagne Producer In Burgundy Robes

The Selosse Champagne House was founded in 1964, when Jacques Selosse and his wife created the house's first wine. Ten years later, the torch was passed to his son Anselme Selosse, who completed his studies in Oenology in Burgundy and in the 1980s began a revolutionary transformation of his parents' domain. His fundamental philosophy was at that time radical in Champagne, and it has its clear Burgundian traces - Anselme believes, in fact, that every great Champagne must first and foremost be a great wine. His approach has been a gigantic inspiration for young winegrowers in Champagne. 

Anselme Selosse is an advocate of biodynamics, and also of the Solera ageing system, which is primarily known in rum production. However, what is unique about Selosse is that Anselme has gone against the crowd. Instead of buying his grapes from smaller farmers, he operates in his own vineyards, where quality is emphasized above all. The manual workings that promote biodynamics result in sublime quality but extremely low yields, again showing the clear reference to his time in Burgundy where, if anything, high quality, and extremely low yields are the order of the day - especially with the very best producers.

Today, Anselme's son Guillaume Selosse is in charge of production - though in close collaboration with his father, so the philosophy of the house and Anselme remains intact. Indeed, the news of Guillame's takeover has been greeted with exalted calm, probably because he is considered by many to be a genius winemaker trained by the best.

Juhlin has awarded Jacques Selosse the magic five stars as producer. The highest distinction for a producer who, apart from Selosse, has only been awarded to Salon, Krug, Louis Roederer and Bollinger. Sommeliers, wine connoisseurs and champagne connoisseurs the world over dream of Selosse, which in many ways combines the best of Burgundy and Champagne.

Jacques Selosse Millesime

Selosse Millesime: Micro-Production In Consistently High Quality

Because this is a micro-production that is extremely difficult to obtain, you get the opportunity to invest in what has been possible to find: Specifically, the 2009, 2007 and 2005 vintages. However, when it comes to Selosse Millesime, it is not at all about whether the quality is good (it is), but rather about what you can get at all.

All three have received 96 points, 96.3 points and 96 points respectively across critics*, so in terms of quality they do not diverge from each other, nor have they been surpassed in recent times by anyone other than the 2008 vintage with an average of 99 points, and the 2002 vintage with an average of 96.5 points from the same critics*. The fact is - quality is consistently high.

All three Champagnes have been under the management of RareWine Invest since July 2020, and in just over two years they have delivered massive returns. 

*Richard Juhlin, Wine Advocate and Vinous

VintageReturns since July 2020

Among The World's Most Expensive - And Still Low-Priced

There is no doubt that Selosse's Champagnes are among the most expensive in their respective classes, nor that their vintage Champagne is among the most expensive and prestigious in the world. But despite this, and despite hefty price increases, there is no reason to believe that the ceiling has been reached - or is even in sight.

If history is any lesson, it is that wine repeatedly sets new highs for what an "ordinary" bottle of wine in ordinary production can cost.

We believe Champagne will be the next big thing in wine, just as Burgundy was after Bordeaux, without Burgundy being expected to fade away. In this perspective, we can rightly glimpse a little to the evolution of Burgundy.

Together with Krugs single-estate Champagnes and Salon, Selosse Mellesime forms the absolute elite in Champagne, just as, for example, Domaine Armand Rousseau's Chambertin and DRC's Romanée-Conti are part of it in Burgundy.

According to, the average offer price of the 2012 and 2013 vintages of Rousseau's Chambertin shortly after the releases was €1,200-1,5001, while the price was closer to € 10,000-11,000 for DRC's Romanée-Conti2. Since then, these prices have risen by 180-220 %3 - from a starting point that was already considered sky-high.

Selosse Millesime is undoubtedly expensive. But its price today is "only" what a good, younger Rousseau Chambertin used to cost about eight years ago, when it was considered expensive. At the same time, Romanée-Conti, which is even more expensive, has seen the same evolution.

Approximately 10,000 bottles of Rousseau Chambertin are produced per vintage while across the three Conti's mentioned, less than 5,000 bottles were produced per vintage on average.

Selosse Millesime is also at the top of its category, in the same league on the 100-point scale, producing only 4,000 bottles per vintage.

1: Price per bottle ex. VAT and tax

2: In 2010, 2011 or 2013 vintage, shortly after their respective releases (no data available on 2012 vintage)

3: Based on the average offer price on in November 2022. The average offer price on is subject to a certain margin of error, but this applies both when taking a starting and a closing price, so it is the trend between the two points, rather than the points themselves, that should be looked at.

Why Invest In Champagne?

At RareWine Invest we have recently looked at Champagne and the analysis is particularly relevant now that Champagne is on the agenda, but also relevant in a world that is economically uncertain.

First, Champagne sales are reported to be up in the first half of 2022 compared to the previous year, and the Champagne Committee is expected to announce record sales for 2022. The massive demand has even resulted in Moët running out of Champagne.

Add to this the fact that demand and supply difficulties in 2022 have resulted in the Champagne Committee raising the allowable harvest for 2022 - the challenge is simply that the great Champagnes are aged for 10 years, so it will be a long time before this has any real effect.

Furthermore, Chinese affluent, Western-oriented millennials and Gen Z's are expected to double the size of the wine market in China in particular by 2026 - a China, incidentally, that is expected to be the world's largest market for luxury products by 2025.

In other words, the supply and demand for Champagne are not matching up at all. Not now, and not in the future - something the Champagne investor can take advantage of.

Read the full analysis here: Analysis: The Prospects In Champagne - Will The Corks Pop In The Future?

RareWine Invest's Opinion

We hardly need to say that this is one of the finest things you can possibly get your hands on when it comes to the exclusive Champagnes of the world. The only problem is that extremely few can even come close to the opportunity.

Richard Juhlin praises Selosse, and the sublime historical returns show that Champagne lovers have followed suit. Even if demand were only moderate, supply is still extremely limited, and it seems that a buyer-friendly Chinese market may become even more important for the wine world - including Champagne and including Selosse Millesime. Thanks for existing Anselme.

Jacques Selosse is a Champagne house in Burgundy robes, and if Champagne goes the way we predicted it would with Burgundy, there is clearly no ceiling on what the very best can cost.

Quantities are extremely scarce, which is why, as always, it is first come, first served. We do not recommend one vintage over another - this should be considered an investment in Jacques Selosse.

Invest In Jacques Selosse Millesime

Contact us via the contact form at the bottom of the page if you want to know more about your investment options or order the wines directly through the form.

2009Jacques Selosse Millesime750OC6€ 1.650
2007Jacques Selosse Millesime750OC6€ 1.650
2005Jacques Selosse Millesime750OC6€ 1.650
*All prices are in EUR ex. customs duty, tax, and VAT for delivery to a bonded warehouse. Prices including customs duty, tax and VAT can be sent on request. The wines are only sold in whole cases unless otherwise specified and the price is per bottle. Minimum order size € 2,500. Assumes a total minimum investment of € 10,000. Prices may have changed since release of this article. Reservations are made for errors.

Get in touch with RareWine Invest

Fill in the form and we will get back to you as soon as possible